{"product_id":"noam-unfiltered-bavarian-lager-24-x-340ml","title":"NOAM Unfiltered Bavarian Lager 24 x 340ml","description":"\u003cdiv id=\"dh247-pd\"\u003e\n\u003cdiv class=\"dh-tag\"\u003eBeer · Unfiltered Bavarian Helles · Case of 24\u003c\/div\u003e\n\u003cp class=\"dh-lede\"\u003eNOAM — an unfiltered, unpasteurised Munich Helles, brewed to the Reinheitsgebot and sent out exactly as it leaves the tank.\u003c\/p\u003e\n\u003cdiv class=\"dh-badges\"\u003e\n\u003cspan\u003eUnfiltered \u0026amp; unpasteurised\u003c\/span\u003e\u003cspan\u003e24 × 340ml bottles\u003c\/span\u003e\u003cspan\u003e5.2% ABV\u003c\/span\u003e\u003cspan\u003eBrewed in Munich\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dh-trust\"\u003e⭐ \u003cb\u003eRated Excellent\u003c\/b\u003e on Google \u0026amp; Trustpilot · Beer delivered across London\u003c\/div\u003e\n\u003ch2\u003eThe Beer\u003c\/h2\u003e\n\u003cp\u003eAlmost every lager you have drunk was filtered and pasteurised before it reached you — processes that buy shelf life at the cost of flavour and texture. NOAM, founded in Munich in 2016, skips both. What you get is a Helles as it would be served in the brewery tap: faintly hazy, fuller in the mouth, with a soft bready malt character that filtration strips out. Brewed to the Bavarian Purity Law from regional barley malt, Bavarian water and yeast, and hopped with two Hallertau aroma varieties — Hallertauer Tradition and Hallertauer Smaragd — for a gentle herbal, floral lift rather than bitterness. No preservatives. A case of 24 × 340ml bottles.\u003c\/p\u003e\n\u003ch2\u003eCharacter\u003c\/h2\u003e\n\u003cdiv class=\"dh-bars\"\u003e\n\u003cdiv class=\"dh-bar\"\u003e\n\u003cspan\u003eSoft bready malt\u003c\/span\u003e\u003ci\u003e\u003cb style=\"width:76%\"\u003e\u003c\/b\u003e\u003c\/i\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dh-bar\"\u003e\n\u003cspan\u003eBody \u0026amp; texture\u003c\/span\u003e\u003ci\u003e\u003cb style=\"width:70%\"\u003e\u003c\/b\u003e\u003c\/i\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dh-bar\"\u003e\n\u003cspan\u003eHerbal hop aroma\u003c\/span\u003e\u003ci\u003e\u003cb style=\"width:52%\"\u003e\u003c\/b\u003e\u003c\/i\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dh-bar\"\u003e\n\u003cspan\u003eBitterness\u003c\/span\u003e\u003ci\u003e\u003cb style=\"width:26%\"\u003e\u003c\/b\u003e\u003c\/i\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dh-chips\"\u003e\n\u003cspan\u003eFresh bread\u003c\/span\u003e\u003cspan\u003eFloral hops\u003c\/span\u003e\u003cspan\u003eHerbal\u003c\/span\u003e\u003cspan\u003eLightly hazy\u003c\/span\u003e\n\u003c\/div\u003e\n\u003ch2\u003eBest Enjoyed\u003c\/h2\u003e\n\u003cdiv class=\"dh-grid\"\u003e\n\u003cdiv\u003e\n\u003ch4\u003eCold, from the fridge\u003c\/h4\u003e\n\u003cp\u003eKeep it chilled — unpasteurised beer prefers it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003ePoured, not sipped\u003c\/h4\u003e\n\u003cp\u003eInto a tall glass, to carry the yeast through.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eWith pretzels \u0026amp; sausage\u003c\/h4\u003e\n\u003cp\u003eWhat it was built for.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4\u003eWith roast chicken\u003c\/h4\u003e\n\u003cp\u003eThe malt body stands up to it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2\u003eAt a Glance\u003c\/h2\u003e\n\u003ctable class=\"dh-specs\"\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct\u003c\/td\u003e\n\u003ctd\u003eNOAM Unfiltered Bavarian Lager\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStyle\u003c\/td\u003e\n\u003ctd\u003eHelles — unfiltered, unpasteurised\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStrength\u003c\/td\u003e\n\u003ctd\u003e5.2% ABV\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHops\u003c\/td\u003e\n\u003ctd\u003eHallertauer Tradition \u0026amp; Hallertauer Smaragd\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrewed\u003c\/td\u003e\n\u003ctd\u003eMunich, Germany — to the Reinheitsgebot\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePack\u003c\/td\u003e\n\u003ctd\u003e24 × 340ml bottles (8.16 litres)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003ch2\u003eQuestions\u003c\/h2\u003e\n\u003cdetails\u003e\u003csummary\u003eHow many bottles are in the case?\u003c\/summary\u003e\u003cp\u003eTwenty-four 340ml bottles — 8.16 litres in total.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eWhat does unfiltered mean?\u003c\/summary\u003e\u003cp\u003eThe yeast and proteins are left in rather than stripped out. It makes the beer slightly hazy and gives it a fuller, softer texture and more malt character than a filtered lager.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eWhy does unpasteurised matter?\u003c\/summary\u003e\u003cp\u003ePasteurisation heats beer to extend its shelf life, which dulls the flavour. NOAM is not heat-treated, so it tastes closer to draught — but keep it cold and drink it fresh rather than storing it warm for months.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eWhat is the Reinheitsgebot?\u003c\/summary\u003e\u003cp\u003eThe Bavarian Purity Law, dating from 1516. It restricts beer to water, barley, hops and yeast — nothing else.\u003c\/p\u003e\u003c\/details\u003e\u003ch2\u003eDelivery\u003c\/h2\u003e\n\u003cdiv class=\"dh-delivery\"\u003e\n\u003cb\u003eLondon\u003c\/b\u003e 30–45 minutes, 24\/7 · \u003cb\u003eNext-day\u003c\/b\u003e delivery UK-wide · \u003cb\u003eSame-day\u003c\/b\u003e for business addresses ordering by 4pm. Gift packaging available.\u003c\/div\u003e\n\u003cdiv class=\"dh-drinkaware\"\u003ePlease enjoy responsibly. drinkaware.co.uk\u003c\/div\u003e\n\u003c\/div\u003e\n","brand":"NOAM","offers":[{"title":"Default Title","offer_id":57631808586103,"sku":"NOAM-UNFILTERED-24X340ML","price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1624\/5203\/files\/FullSizeRender_5c20f554-faca-47f7-9c99-bbd7083ec4c2.jpg?v=1792633741","url":"https:\/\/drinkshouse247.co.uk\/ru\/products\/noam-unfiltered-bavarian-lager-24-x-340ml","provider":"Drinks House 247 ","version":"1.0","type":"link"}